The Fresh Studio Vietnam team has won a tender by the Italian Trade Commission to undertake a market survey on food processing machinery in Vietnam. Focus of the market survey is on processing equipment for beverages, vegetables and bakery production.

The research consists of an extensive desk research, a quantitative survey of 100 leading companies in the Vietnamese food processing industry and in-depth interviews with end-users, traders and key experts in the industry. The multi-disciplinary Fresh Studio team will provide a report to the Italian Trade Commission that gives a thorough understanding of the market for food processing machinery, the potential for Italian companies to increase their market share, as well as the business environment and legal system in Vietnam. In addition, a market assessment, including a SWOT analysis will be presented and potential business partners for Italian companies will be identified.